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We are finding ourselves in the thick of the summer selling season right now, and to aid you in selling your home this season, I'd like to talk for a moment about the three P's of real estate: price, preparation, and promotion.
  1. Property: A clean, neat property sells faster and for more money. You need to clean it so well that it shines, and then you need to clean it again . You'll also need to declutter it and depersonalize it if you want buyers to be able to imagine themselves living in your home.
  2. Price: You also only get one chance to price your home right, so you want to price it in such a way that the buyer sees a certain value in your home and would be willing to fight for it in a multiple offer situation.
  3. Promotion: This is really where our expertise plays a big role. We market your home to as many people as possible, and with a wider audience comes a higher chance of selling for top dollar in a timely fashion. We market your home strategically to the right audience in order to get your home sold. We use social media, print marketing, and websites like Trulia and Zillow. 

The three P's alone are nothing too special, but when they're put together, they can make the difference between selling or not selling.

If you have any questions about these things or if you need help selling your home in the Blue Ridge Mountains, please don't hesitate to contact me!